|NPAA Announces New Member: Anglers Insight Marketing™
The National Professional Anglers Association is pleased to
announce the membership of Anglers Insight Marketing™
(AIM). AIM™ is a new company, formed in January of 2008.
But AIM™ brings the cumulative experience of HUNDREDS
of years, multiple “Anglers of the Year”, series
Championships, and scores of tournament victories!
AIM™ was formed by stockholders who (for the first time)
are also walleye tournament anglers. The purpose of this new
company is simple – the promotion of the fishing industry.
AIM™ fishing tournaments will provide a three-fold vehicle:
To further the growth of professional walleye angling while
at the same time promoting the fishing industry as a whole.
To provide innovative and more effective marketing avenues for
sponsor companies (both inside and outside the fishing industry)
AND our fishing Pros.
To highlight the tournament locations as desirable fishing destinations,
and increase the awareness of tourism opportunities.
AIM™ will conduct four “Pro-Am” tournaments
in 2009: the “AIM Pro Walleye Series”. (Watch for
upcoming announcements of locations and dates) The “Pro-Am”
format of the “AIM Pro Walleye Series” tournaments
will expose over 400 co-anglers each year to the world of competitive
Anglers Insight Marketing™ is comprised of the “All
Stars” of professional tournament angling. These Pros
are now the driving force behind AIM™ – names like
Skarlis, Gofron, Parsons, Kavajecz, Neu, Brumbaugh, Kjelden,
Martin, Prezkurat, Johnson, Fairbairn and many more comprise
the ownership of AIM™. Never before has a tournament organization
been focused solely on the needs of the three customer bases:
the tournament locations, the sponsors, and the participating
AIM™ will incorporate many innovations in the tournament
structure. AIM™ is also committed to breaking new ground
on its developing website (www.aimfishing.com) and through its
video and TV coverage – all designed to provide unequalled
exposure for sponsors and participating anglers.
* * *
For more information, please contact:
Scott Matheson, President
Anglers Insight Marketing™
PO Box 110
Plymouth, WI 53073